Highlights from this episode include:
Why cleaning up your room before you take a picture to post on social media costs you customers (3:39)
A brilliant offer strategy that sets you apart from everyone else when you’re competing for business (6:52)
A rock-solid way to ensure that you won’t waste your time and effort swapping services with another vendor (7:28)
The secret to confidently charging higher prices and still outselling your competition (13:23)
What your clients are afraid to tell you they want from you (18:49)
The Starbucks secret to running a business that people can’t stop throwing money at (21:13)
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