The obstacles of last year made it pretty easy to put that project of yours on the back burner and wait it out. It felt like 2021 would be the year that everything would mysteriously go back to normal, but the 2020 after-party has been a dud so far.… READ MORE
Would anyone really pay $106 for a burger? Yes, they would! One of the biggest mistakes entrepreneurs make is pricing their services too low. This repels the clients you want to work with and attracts bargain shoppers that are more trouble than they’re worth.… READ MORE
Lots of entrepreneurs online like to flex their revenue numbers (especially when they’re trying to sell you their program!). But gross income doesn’t give you the whole story.
Behind the scenes they could be completely broke!… READ MORE
Virtual events are becoming more and more popular. But they can be harder to pull off than live events. When you’re not face-to-face with your customers, you have to make sure you get every piece of the event right. … READ MORE
The online platform Clubhouse is blowing up. And they used brilliant marketing to do it. When you understand the principles beyond their strategy, you can take your business to the next level… fast!… READ MORE
Every day, your ideal client is hit with a barrage of digital advertising. If you want to stand out, you have to nail your messaging.
In order to do this, you have to figure out who your target audience is and what they want.… READ MORE
There’s no end to the marketing tactics that fake gurus out there try to sell you. It gets overwhelming to learn them all.
Thankfully, there’s one simple thing you can do to set yourself apart from everyone else in the marketplace and eliminate all competition.… READ MORE
Paid ads are scary for a lot of entrepreneurs. They often decide to “test the waters” using a small ad budget. But this winds up being far more expensive than increasing your ad budget from the jump. … READ MORE
Have you ever wondered how some people get more done in a day than others get done in a week? Top performers do the work that others aren’t willing to do.
Top performers also aren’t afraid to invest in themselves.… READ MORE
Video is the king of the marketing world. And technology has made it easier to create great video content than ever before.
If you haven’t gotten started using video yet, your business is losing out on tons of potential clients.… READ MORE
