Highlights from this episode include:
How to establish boundaries that prevent clients from taking advantage of you (1:56)
Why panic in business can ultimately destroy your family (2:29)
The misunderstood link between price and value and how this affects your clients (4:01)
This is the #1 task you must accomplish in your business or you will fail (6:58)
Creating value this way costs you nothing, but can mean the world to your customer (8:03)
The counterintuitive reason that giving away free stuff kills your client relationships (10:50)
Why margarine can teach you more about pricing than most business books (12:29)
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