People are creatures of comfort.
Whenever forced outside their comfort zone, they retreat.
Even if that comfort zone is poverty or disease.
This is the issue every single marketer faces in their business every day.… READ MORE
It’s our 4th Birthday today! And we are ready to celebrate!
Before we kick off the celebration, I have a party game for you.
(It’s not pin the tail on the donkey game- I promise).
I want you to spend just a minute thinking of three things that You can celebrate Today.… READ MORE
There’s two problems with becoming an authority.
Problem #1 – Who the hell will listen to me?
Problem #2 – What the hell do I talk about?
Igor and his guest, the notorious “3-Minute Expert” Ray Higdon, solve these problems for you in this episode.… READ MORE
Now then Butter Cup,
The subject line is a good representation of a good majority of the budding entrepreneurs. The reason they say this is because they lack discipline.
Yeah thats right the key to becoming a morning person and thus more productive, you need more discipline, amongst other things.… READ MORE
In a rush?
Here are highlights of Mastering the Voice of Your Copy with Abbey Woodcock if you are in a hurry:
How in tune are you with your voice? (4:30 Mark)
Advanced vocabulary style (10:50 Mark)
Let’s figure this out together.… READ MORE
I had an interesting chat with my colleague Sean D’Souza.
Within the first 15 seconds Sean revealed an effortless secret for making a lot more money.… READ MORE
The 4-hour work week is a great book.
It’s an amazing concept.
And it’s a great way to enjoy life while banking six figures.
There’s just one problem.
It’s a MYTH.
It doesn’t exist.
It’s just a comforting dream entrepreneurs grab hold of to convince themselves they won’t have to work hard until the rest of their lives.… READ MORE
Have you ever head of the 80/20 rule?
Here it is – 80% of your business comes from 20% of your audience.
Whoa.
And this is why: it’s so much easier (and cheaper) to cultivate a repeat customer than it is to introduce a brand new customer to your jewelry.… READ MORE
The #1 problem with list building for most people isn’t getting the leads.
Or even setting up an autoresponder.
It’s not knowing what to email their list.
This is huge for people.
Almost every email marketer struggles to come with engaging “content” which gets the job done.… READ MORE
