Starting your own retail store in this day and age might sound crazy.
But when you focus on your customers and what they really want, you can create a great retail experience and a profitable business.
You can add a retail section onto your studio so people can come in and see people creating the jewelry while they shop!… READ MORE
Growing your jewelry business starts with growing brand awareness.
If people don’t know who you are, they can’t fall in love with your jewelry!
The best way to get noticed by your dream client is by getting your jewelry featured by the press – especially during the holidays!… READ MORE
Conflict resolution is a big part of leading your team professionally.
When you do this right, you breed a culture of accountability, trust, and support.
But when you get this wrong, you can create a culture or blame, miscommunication, and resentment.… READ MORE
hire a team for your jewelry business
Your goal as a business owner is to only do the work you love.
It’s really possible if you learn how to hire a team of people who are super excited about your company!
The freedom that comes when you can offload some work that just slows you down is such a game changer.… READ MORE
Even though lots of people think retail is going away for good, there’s proof it’s not.
In fact, brands like Warby Parker, which started out as an online brand, are actually opening stores across the country!… READ MORE
Can you add recurring revenue to a jewelry business? The answer is yes.
Recurring revenue is the holy grail of sales, why?
Because your customers pay you every month (or year) for the services you provide!… READ MORE
It’s normal to question your business now and then.
I see this all the time when new designers join our community.
They say before joining us they were about to throw in the towel and close their business.… READ MORE
Selling jewelry on your website is all about experimenting!
What worked last year might not cut it anymore.
Instead of getting overwhelmed, just get started listening to this episode because I have a bunch of ideas to help you out!… READ MORE
It’s possible to earn a salary as a business owner. You don’t have to settle for leftovers.
In fact, I highly recommend this strategy and I teach designers how to do this in our signature program, Laying the Foundation.… READ MORE
It’s moments like this I’m reminded JUST how much I love what I do.
We started remixing our podcast episodes into YouTube videos last year (we figured we should up our YouTube game).
So you can imagine my surprise when I found out the specialty jeweler for Marvel’s hit movie Black Panther found FTA by Googling “How to Sell High End Jewelry Online” and our YouTube channel came up!… READ MORE