Have a podcast in 30 days

Now that F&TA Live is over…there is only one thing I’m thinking about….
The big debate….
No, not the presidential debate last night (not going to get political here)….
But the debate about the new changes in Instagram and how that’s going to affect holiday sales.… READ MORE

Sometimes even taking a piss can be life changing.
Orlando, FL.
August 2012.
I’m standing at the urinal. The bathroom door swings open and a guy walks in. His face is familiar. It’s Tom Beal. It’s the guy behind the syndicate which created Internet marketing legends such as Ryan Deiss, Frank Kern, Jeff Walker and Jeff Johnson.… READ MORE

Genetically modified organisms (GMOs) that genetically modify YOU…
…Deadly herbicides and pesticides…
Irradiation… “factory farms”… mineral depleted soil…
And now… [drum roll, please]…
Meat grown in a petri dish!… READ MORE

In today’s show, Kevin brings on to the show guest Scott Mckinstry to talk about how you can write great story openers.
Here are the show highlights:
2:45 How The Disney classic Beauty And The Beast can improve your writing
4:50 The most overlooked element in marketing
5:20 The MOST valuable thing people can pay you that isn’t money
6:40 Three important guideposts to follow when creating an attention grabbing story opener
9:40 Why your story is like a mouse trap
10:40 The ‘just one more’ syndrome and why Kevin is addicted to Homeland
11:40 The magic ingredients that make a great story
13:00 What you should REALLY be focusing on ( the most powerful principle ever created)
15:45 How to be the ‘detective’ in your storytelling
17:00 Email master Ben Settle’s advice when it comes to research and storytelling
Story Openers
This is one of the most important parts to telling your story.… READ MORE

I spent the first 2 years online chasing bright shiny objects.
I was a sucker for anything new and exciting.
And if it claimed to solve all my problems overnight, all the better!
Obviously, and you know this, none of that crap ever worked.… READ MORE

In a rush? Jump to the show highlights here:

The Buddha’s guide to finding happiness (1:20 mark)
The power of teaching (3:40 mark)
STRESS (and how you can reduce yours) (5:50 mark)
A practical exercise you can use to reduce stress right now (9:30 mark)
The three reasons that make us feel stressed (10:30 mark)
Creating long lasting transformation (14:00 mark)
A recipe for disaster that you must avoid (15:20 mark)
The TWO key factors that affect your level of perceived ‘threat’ (15:45 mark)
Why judgement is so threatening (16:30 mark)
Information is NEVER the problem.… READ MORE

Who do you turn to when you have a question about your jewelry biz?
When I was first starting out as a designer, I turned to my friend Suzi, who was a sweater designer. She had been in the fashion industry for a few years and she had great advice, but unfortunately it wasn’t always super relatable to my jewelry business.… READ MORE

Some marketers (like yours truly, Ben Settle and Doberman Dan) hate it.
While others swear by it.
Until now I kept the List Building Lifestyle primarily about email and paid traffic.
But after being invited to a couple of Google Hangouts by Chiara Francica, the Flakebook Queen, I decided to reciprocate and bring her to the studio to rap about organic Facebook marketing.… READ MORE

5 Elements of a High Converting Retail Brand Launch
Kevin brings on a fellow guest of The Copy Chief Community Mike Rinard. He's an established
retail brand writer. In today’s show talks about the five elements that go into creating a successful
retail brand launch.… READ MORE