Real estate investors are investing more into their website design now than ever before.
Why?
Because Silicon Valley iBuyer companies like Trulia and Zillow have beautiful websites and it makes investors think they need a beautiful site too.… READ MORE
Many real estate investors never flip more than 30 houses a year. But today’s guest, Chris Music, accomplished that goal.
Chris’s secret?
He swapped out direct mail campaigns with online marketing.… READ MORE
Big Tech has been using your data for quite some time. And every click, conversion, and data set makes their AI smarter and more equipped online.
Protecting your data is the only way to protect your leads in an algorithmic future.… READ MORE
Every real estate investor I know wants their site to rank high on Google. In fact, in marketing circles the running joke is:
The best place to hide a dead body is page two on Google.
But here’s the problem:
Search engine optimization (SEO) is especially difficult for real estate investors. … READ MORE
The best real estate investors have the best processes in place. But one area where a lot of real estate investors fall short is with their marketing processes.
When your marketing isn’t clicking on all cylinders, a bunch of deals can slip through the cracks.… READ MORE
I once helped an investor make $100,000 in profit from Google Ads. But he stopped running Google Ads shortly after. This is a problem I see many successful real estate investors making.
What causes this problem? … READ MORE
In the past decade I’ve worked with real estate investors, I see one common mistake happen over and over again.
The worst part?
Not only does this mistake cost you time and money in the short-term, but it also makes your long-term success impossible.… READ MORE
Marketing on Facebook used to be straightforward. You would introduce yourself and what you do. Then a person would decide to sell to you or not. End of story.
Now, sellers need to know exactly who you are.… READ MORE
Testing fuels all online marketing. It’s the only way to consistently improve your ads and get better results.
However, there’s one big, fat mistake real estate investors make. They extend this logic when testing marketing agencies.… READ MORE
Do you ever feel stuck in business or life? The past couple of weeks have been rough for me. Nothing is going right in any area of my life. This happens to everybody — especially real estate investors.
I call this “the valley.” And it can sabotage your business if you’re not careful.… READ MORE