It’s possible to earn a salary as a business owner. You don’t have to settle for leftovers.
In fact, I highly recommend this strategy and I teach designers how to do this in our signature program, Laying the Foundation.… READ MORE
It’s moments like this I’m reminded JUST how much I love what I do.
We started remixing our podcast episodes into YouTube videos last year (we figured we should up our YouTube game).
So you can imagine my surprise when I found out the specialty jeweler for Marvel’s hit movie Black Panther found FTA by Googling “How to Sell High End Jewelry Online” and our YouTube channel came up!… READ MORE
Your website is just one piece of the digital marketing puzzle.
If you want to really see results from your website, you gotta focus on other areas of the online world.
No matter how wonderfully optimized your website is, if you’re not connecting with your customers in other areas online, you won’t reach your sales potential.… READ MORE
Getting consistent jewelry sales starts with people getting to know you as a brand and designer.
One way to do this is by sharing a brand video that tells your story in a compelling way.
Thanks to the internet, it’s easier than ever to share your brand with people all around the world.… READ MORE
Instagram stories are more than circles on top of your feed!
You might be confused on how to use Instastories for your jewelry brand, but it’s actually quite simple and powerful when done right!
Getting people engaged with your content is a huge part of building brand recognition and turning followers into customers!… READ MORE
Getting started with your jewelry brand on Etsy is simple.
But attracting repeat customers can be really tricky!
Usually the reason people don’t buy consistently is because there’s no way for you to keep the conversation going after you made the first sale.… READ MORE
Creating connection with your future customer is so easy when you create a brand video.
The most common myth I hear is “it’s too expensive!”
Absolutely not, m’dear!
I actually found a great deal on my brand video and used it for several years, so I got a really great value!… READ MORE