Money’s kind of like sex.
The more you chase it, the more it eludes you.
Most people I know put money on a pedestal like it’s some kind of unicorn.
They believe they have to work really hard and really long to make it show up in their space.… READ MORE
You only get one first impression!
And…according to Forbes Magazine it takes at most 30 seconds for a total stranger to form their first impression of you.
You might be thinking, what does this have to do with my jewelry business?… READ MORE
This episode features a living copywriting legend John Carlton.
John’s a ragged old dawg in the game of persuading others to open up their hearts and wallets from a distance.
He’s also world’s most ripped off copywriter.… READ MORE
In a rush?
Here are the highlights of Insight into Freelancing with Jody Raynsford if you are in a hurry:
Who is Jody Raynsford? (2:55 Mark)
What is the problem with journalism? (5:05 Mark)
Why is dialogue so important?… READ MORE
Marketing people treat the law of reciprocity like it’s marketing gospel.
Heck, some people base their entire business around it.
How about we examine what the biggest proponent… at least the most QUOTED
proponent of the law of reciprocity thinks about it, shall we?… READ MORE
The new episode of LBLS talks about the “breaking point” of my Internet marketing career, my personal motivation rituals and my way of dealing with the fear of failure which never fails me.… READ MORE
Do you remember when you were a kid and you dove (or fell) into the deep end of the swimming pool for the very first time?
Overwhelming + a little scary, right?
That’s the same feeling a lot of designers get when they think about establishing or even increasing wholesale sales for their jewelry biz.… READ MORE
Miles Segers was a very successful real estate investor in Philadelphia during the US real estate boom.
Life was going really well.
He just quit corporate America, because his job kept getting outsourced, and the prospect of the next 5-10 years in real estate was prominsing.… READ MORE