Well Hello there,
Things have been so CRAZY the last couple months, Bringing Gary V amongst some other HEAVY hitter in Entrepreneurship over to our dreary shores, it was a hell of a lot of fun and simultaneously a fuck tonne of work.… READ MORE
Howdy,
Hope you are having a SWELL week, super quick one today, in business there are a few words the really TICK me off.
If you have followed me for any length of time, you are likely aware of what some of them are.… READ MORE
In a rush?
Here are the highlights of USP Case Study with Will Edridge and Ross O’Lochlainn if you are in a hurry:
UFC as the USP example (3:59 Mark)
Importance of USP for any action? (5:25 Mark)
What’s most important as a business owner?… READ MORE
How Liquor.com was founded back in the Wild, Wild West days of the Internet is a great study in “bootstrap entrepreneurism” paying off BIG time.
But the most interesting part is how and WHEN it paid off.… READ MORE
Money’s kind of like sex.
The more you chase it, the more it eludes you.
Most people I know put money on a pedestal like it’s some kind of unicorn.
They believe they have to work really hard and really long to make it show up in their space.… READ MORE
You only get one first impression!
And…according to Forbes Magazine it takes at most 30 seconds for a total stranger to form their first impression of you.
You might be thinking, what does this have to do with my jewelry business?… READ MORE
This episode features a living copywriting legend John Carlton.
John’s a ragged old dawg in the game of persuading others to open up their hearts and wallets from a distance.
He’s also world’s most ripped off copywriter.… READ MORE
In a rush?
Here are the highlights of Insight into Freelancing with Jody Raynsford if you are in a hurry:
Who is Jody Raynsford? (2:55 Mark)
What is the problem with journalism? (5:05 Mark)
Why is dialogue so important?… READ MORE
Marketing people treat the law of reciprocity like it’s marketing gospel.
Heck, some people base their entire business around it.
How about we examine what the biggest proponent… at least the most QUOTED
proponent of the law of reciprocity thinks about it, shall we?… READ MORE
