Public Relations is a real mixed bag in the jewelry industry. I meet a ton of designers who ignore it all together (not a good idea!).
Others know that PR is important to get exposure for their brand, but have know idea where to start.… READ MORE
Ben Settle and I switched lives.
He hosted my Off The Chain show while I hosted his Anti-preneur show.
And when Ben took over my spot on Off The Chain, chaos and controversy ensued.
His topic?
How to not be a pussy in your email marketing.… READ MORE
I love bringing fantastic special guests onto the podcast, especially world renowned jewelry designers. And, on today’s podcast, I’m bringing you an extra special treat. Jewelry designerMelissa Joy Manning is here today to share her business brilliance with us.… READ MORE
The #1 thing I hear when people talk about their “why” is:
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“Igor, I didn’t get into this business to become a millionaire. I want to change peoples lives. I want to contribute. I want to change the word!”
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I find this desire quite ironic.… READ MORE
…WORST 2 Minutes of my life
Howdy,
I am sure you have come across this in your own Entrepreneurial journey, People
don’t get you, they think you are weird because you don’t get excited by
living for the weekend, or when you don’t socialise because you are “working”
my thinking is forget those people.… READ MORE
Many moons ago, as I was going through the tender teenage years,
still in high school, I couldn’t get a date even if my life depended on it.
Cold approaches?
Forget it.
Innocent conversation in the hall?… READ MORE
Anybody who has followed or listened to me for any amount of time knows that I am not into all the woo-woo ness mindset and all that jazz, It’s just NOT my thing, even though I have some friend who are WAYY into it.… READ MORE
I recently got the chance to interview a good friend and great entrepreneur, Marx Acosta-Rubio.
Marx revealed some things a lot of would-be entrepreneurs and marketers will find exciting and/or shocking.… READ MORE