“Get more clients with Direct Response Podcasting®

I don’t know why,
But I always find it funny when people talk about creating “Lifestyle Business.”
Isn’t any business a lifestyle business?
Anyways,
If you’ve ever wondered how me and Cupcake run our biz, take month long ‘vacations’, and raise a kid then you’re in luck.… READ MORE

For those of you with kids,
Who work from home.
There’s no question you’ve had that moment,
Where you’re on an important call,
The stakes are high.
No room for errors.
All of a sudden you hear a big crash behind you.… READ MORE

I’m about to share three ways our most successful clients are using podcasting to make their sales process easier.
If you’re tired of answering the same objections over and over again, this is for you.… READ MORE

Noticing a major shift in marketing right now.
With more and more exspurts popping up every day,
It’s getting harder to get noticed in a crowded market.
The people that survive and thrive in the next downturn will get this.… READ MORE

A couple of weeks back I told you how Cupcake betrayed me.
We hired some consultants who said I had a personality disorder.
And she agreed with them.
Anyways, in the last few days I’ve had people say those consultants were wrong and so was Cupcake.… READ MORE

With all the hype around podcasting it’s hard to tell…
If people are telling the truth,
or
If it’s just a bunch of fake news.
That’s why I wouldn’t blame you if you overlooked what I’m about to tell you as a bunch of hype.… READ MORE

Just picked up Huddy from the inlaws.
My father-inlaw was in rare form tonight.
Telling me about how he’s happy his brother was hard on him because it made him tougher.
Funny, how some people can appreciate that “tough love.”
While others crumble.… READ MORE

If you’ve ever thought to yourself,
“How can I tell more people about what I do.”
And came up with podcasting as an answer.
I’ve got something for you.
It will help you figure out if podcasting could work for your biz.… READ MORE

I know how you feel.
I used to hate sales calls too.
Spending all that time trying to convince someone why you’re the best choice for them.
Proving yourself, call after call, over and over again.
It’s no fun when you have to sell yourself so hard.… READ MORE

Ain’t this some stuff.
Cupcake and I hired some consultants to help us dial-in our buyer personas.
If you don’t know what that means don’t feel bad.
Neither did I.
Turns out it’s a fancy way of saying, “buyer profile.”
In other words, doing research on your best clients and finding out what they have in common.… READ MORE

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