“Get more clients with Direct Response Podcasting®

I’ve heard this story a thousand times…
And it never gets old.
A guy wants to start a podcast.
He does some research.
Buys a course or two.
Dives in and thinks he can do it all himself.
Which makes sense, because he built his business with his own two hands.… READ MORE

James PollardThe Advisor Coach

I’m so used to being a control freak and being involved in every process, and having my hand in the cookie jar”
You know every product benefit, every client objection; and when talking one-on-one with a potential new client, you know just what to say to close the deal.… READ MORE

It never fails.
Say something “bad” about The Secret
And the fanboys come crawling out of the woodwork to defend it.
Yesterday I posted up a video about The Law of Attraction being B.S.… READ MORE

Before the Internet, TV, Radio, and books.
There was one way people shared critical information.
For generations people passed on the most important lessons in life using…
Stories.
These stories kept people safe, happy, and alive.… READ MORE

Kinda embarrassed to admit this, but…​
I’m in my fourth year of Strategic Coach.
I’ve invested over $40,000 into being in the program.
Looking at the time and dough I’ve put in,
You’d think I’d listen to every word they say and do what they tell me to do.… READ MORE

“When will you ever learn?​”
That’s the question I kept asking myself during my latest Bone-headed Blunder.
You’d think after 15 years as an entrepreneur I’d quit making such stupid mistakes.… READ MORE

So many things trip people up when starting their podcasts.
What equipment to use?
What to talk about?
How to get it into iTunes.
But one of the biggest things that holds most people back is…
What do I name my show?… READ MORE

Had an interesting conversation with one of our writers today.
He’s excited about launching his new eMail copywriting service.
And he wanted to rap with me about how we do “high ticket sales.”
In particular, how we sell our retainers to clients.… READ MORE

I know it’s weird.
But I pride myself in talking people OUT of podcasting.
Which seems counterintuitive for a guy who produces podcasts for a living.
But the fact is, not everyone needs a podcast.
If you’re just stating out.… READ MORE

Have you ever struggled with…
What to say?
Whether it’s in eMails.
Or in your podcasts.
Maybe you’ve struggled with not wanting to offend people or say the wrong thing.
And you know what?
That’s a HUGE mistake.… READ MORE

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