Have a podcast in 30 days

Without headaches or hassles

When it comes to finding the selling strategy that generates the most leads while producing the most value, it can get overwhelming figuring out where to turn. 

And these days, it’s not enough to cold call your offer around…You need to nurture your leads and provide value in a way that doesn’t ‘feel’ like selling. That’s how high-ticket offers become easy sales in the blink of an eye.

Highlights from this episode include:

  • Why Facebook Groups and email lists treat offers differently – and the cohesive strategy you need for providing massive value (while generating the most leads). (0:37)
  • The real reason most Facebook Groups ‘die’ in the selling process  – and why you don’t need to post as much content as you think to get the sales you want. (1:11)
  • The blanket of Good Will and how it takes ‘selling’ out of the sales process and makes your clients feel nurtured and excited to accept any offer you have. (2:24)
  • Why giving value is the most important part of making an offer (and what to do within your lists when you aren’t selling). (2:39)

If you want to know how to get 50-100 leads for your coaching business every single day, head over to http://getdailyclients.com to grab our free Paid Ad Playbook, as well as some other great bonuses.

Read Full Transcript

You're listening to “The School of Client Attraction.” Marquel Russell is the founder of Client Attraction University, a marketing consultancy helping you attract clients on autopilot and scale your business while working 50% less.

Quick disclaimer: a side effect of listening to the show is more clients, more profits, more freedom, and it's more impact in your business. Now, here's your host, Marquel Russell.

Marquel: Hey, what's up, my friend? Marquel Russell here. Welcome to this brand new episode of the School of Client Attraction.

Today I'm going to answer the very popular question: Marquel, should I have an email list or Facebook group? Here’s my answer and I'm going to tell you why. You already know I can't never just give you an answer and don't tell you why. I'm just programmed like that. The answer is have both. Right? It's not an either/or. It's an “and”, right? Let me explain why. I think you should have both because they serve two completely different purposes. [01:01.5]

Number one, your email list is designed to generate leads and capture leads, right? Your Facebook group is designed to nurture leads. What your Facebook group is more so about just adding massive value, right? Your Facebook group isn't about selling people. It isn't about selling and every posting. That's why most people’s Facebook groups die or people don't do anything or they just leave them, because people aren't just selling, selling, selling, selling. You can do more selling via email, but you can't do the same thing in your … I mean, I wouldn't even recommend doing a whole bunch of selling via email, but you can do more selling via email, but Facebook groups aren't the same.

And here's the cool thing. You don't have to post as much content as you think you’ve got to do inside the Facebook group, but it's most so about nurturing and community-building inside of the Facebook group, not so much selling. If you're inside of our Facebook group, which I highly recommend, if you go to GetClientsDailyGroup.com. I think that's what it is. GetClientsDailyGroup.com. If you go there, you can actually join our Facebook group. Let me see. GetClientsDailyGroup.com or it's GetDailyClientsGroup.com, but I think it's GetClientsDailyGroup.com. [02:09.8]

But either way you’d better join our group and see kind of how our group works out and so forth, right? And there's just a ton of value. We're not always selling stuff, but it's a ton of value. We actually don't sell stuff in there at all actually, but it's just value, value, value, value.

Now, the cool thing with your email list, you can actually leverage your email list to invite people into your group, so now you can nurture them inside your group and also you want to be nurturing inside of your email list as well. But the focus of your emails and your Facebook or your content should be more so value, value, value, and just wrapping this blanket of goodwill around the audience, so when you do make an offer, they're ready to accept the offer because you're not the person that's always selling. You're always nurturing and giving value, and giving value and giving value and giving value.

So, I highly recommend having both. Don't just have one. Have both because you're going to see they're going to be massive, massively valuable assets in your marketing arsenal. [03:01.3]

That's it for today's episode. Thank you so much for checking out this episode. Have a phenomenal day because you absolutely deserve it. Talk to you soon.

What's the difference between you and mega-successful coaches and consultants with a dream business? Simple. They're getting more leads than you are. What if there was a way to get 50 to 100 leads every single day like clockwork? Would you want it? Then go to www.GetDailyClients.com to access our Paid Ad Playbook that has brought in millions of leads for our clients over the years on complete autopilot.

This is ThePodcastFactory.com

Have a podcast in 30 days

Without headaches or hassles


Copyright Marketing 2.0 16877 E.Colonial Dr #203 Orlando, FL 32820