When I was working in Maryland way back in 2000 I used to hang out in the mean streets of Baltimore.
If you've ever seen “The Wire” then you know exactly what these streets looked like. If you haven't just picture a row of houses where half are abandoned and boarded up and the other half are trashed.
Luckily I was hanging a few blocks away from all that with some cool cats I worked with as an electrician.
If it weren't for them, there's no way I would have been welcomed into that neighborhood. But, since I had the right friends I got to hang out on the stoop and drink St Pauly Girls with my boys with no one bothering me.
One of the guys that had my back was “Big Frank.” All the kids looked up to him because he didn't take any sh*t from anyone.
When the kids started acting up Big Frank would step up to them and say, “You gonna do something? You got something to say? Don't talk about it, be about it.” And that usually diffused the situation because they knew he wasn't kidding – he would put a whoopin' on them in a hurry.
Anyways, that line “Don't talk about it. Be about it” has always stuck with me.
A few weeks back my cupcake had a brilliant idea – she said, “Jonathan, Why don't you have a mobile app for The Podcast Factory?”
And I had nothing to say. I've been thinking about it for a while, but never took action on it. That day I told her, “I'm making an app for The Podcast Factory and nothing is gonna stop me.”
And guess what, it's finally here – The Podcast Factory App 1.0
It may not be pretty, but it will deliver all the most recent shows to your home page along with a bunch of training videos that'll show you how to be a better podcaster.
You can download it now absolutely gratis when you go to http://ThePodcastFactory.com/app
Grab it, add it to your homepage and then take it for a spin.
Alright, now that I've told you about that – let's jump into the hotness from this week at The Podcast Factory…
This week at “The factory”
“3 Problem Solving Skills I Picked Up Serving In Israeli Air Force”
There were a couple of things that I learned in the army that allowed me to become a better problem solver; three things specifically. Do you know why it's so critical for an internet marketer to be a great problem solver?
“What happened to Dan”
You thought you could shake him off, but you can't. Find out where Dan has
been the last few weeks when he kicks off season 2 of the show.
“Tactician or Strategist?”
A good tactician can make money. I have made money by being a tactician, you know, having a moneymaking project, not a business..
Sometimes you can make a lot of money that way, you know, a nice big hit of money. I mean, look at some of the big numbers that the internet marketing gurus back in the day used to generate with their launches. You know, it’s being a tactician, not a strategist.
“30 day eMail challenge”
Kevin talks about email and the 30 day email challenge they are doing within Copy Chief and why challenges are good for both deadline and community.
“Dealing with mental fatigue”
This week Michelle shows you how to deal with mental fatigue so you don't burn out.
Antipreneur with Ben Settle
“Gary Bencivenga's Secret Copywriting Weapon”
Waaaaay back in 2008 I bought Gary Bencivenga’s Farewell Seminar DVD’s where he revealed all his secrets. I was, of course, blown away by it. In fact, it had such an impact on my copywriting and overall business & marketing philosophies, I just had to send him (and his wife, Pauline) an email telling them how much it meant having it.
Yes, dear one, I was in fanboy mode.
Gushing my little copywriting fanboy heart out.
So grateful to possess that product and learn from the master.
Anyway, to my amazement, he emailed me back with a note about how he had long enjoyed my site.
And, how he was sending me a little gift by mail.
(I have since learned he does this often, such is his class.)
But, he didn’t say exactly what he was sending.
Just that it was a slender little volume his mentor (advertising legend David Ogilvy) said had changed his life and urged all his employees to read at least once per year. A few days later, a 32-page pamphlet-like book arrived in my mailbox called:
—–> Find out in this week's show