Would anyone really pay $106 for a burger? Yes, they would! One of the biggest mistakes entrepreneurs make is pricing their services too low. This repels the clients you want to work with and attracts bargain shoppers that are more trouble than they’re worth.… READ MORE
Lots of entrepreneurs online like to flex their revenue numbers (especially when they’re trying to sell you their program!). But gross income doesn’t give you the whole story.
Behind the scenes they could be completely broke!… READ MORE
Virtual events are becoming more and more popular. But they can be harder to pull off than live events. When you’re not face-to-face with your customers, you have to make sure you get every piece of the event right. … READ MORE
The online platform Clubhouse is blowing up. And they used brilliant marketing to do it. When you understand the principles beyond their strategy, you can take your business to the next level… fast!… READ MORE
People want to buy from people they trust. And if your prospects don’t trust you, they’re not going to tell you where and how they need help – let alone invest in your program or service.
In today’s show, Marquel shares with you two psychology-inspired tips to quickly – and ethically – build trust with your prospects in a snap, making it easier for them to buy from you in the future.… READ MORE
Scaling your business to the next level and handling the new layers of complexity as you grow boils down to a number of key things – but which is most critical and which should you be focussing on first and foremost?… READ MORE
If you’ve ever learned how to drive a car, talk a different language, or even start your own online business, then you’ll know that achieving success goes way beyond just reading.
It’s easy enough to devour pages of self-help books and success techniques, but the fact is, research will only get you so far.… READ MORE
When it comes to the success of your business, marketing is hands down one of the most important components. Outsourcing your marketing can offer dividends almost invisible when kept in-house.
Not only does it open up new possibilities you wouldn’t otherwise be able to manage, it also allows you to get more done in less time.… READ MORE
Having an effective business card isn’t as simple as listing your name and contact details on a small paper card. There are hundreds of ways you could format your business cards – and even more ways to make it stand out.… READ MORE
At the core, a lead magnet is an exchange – a highly valuable piece of information given to your prospects in exchange for an email address.
And the key word here is value. What you give away as your lead magnet must ‘move the dial’ for your prospects, either relieving a pain or solving a problem.… READ MORE