One of the hardest parts about being a coach or consultant is…
Having to sell your services.
Especially if you have a higher ticket offer you must sell over the phone.
And you're using paid traffic to get leads.
1/2 the time people book a call and don't know enough about you or how you can help them.
They show up confused.
They want you to explain who you are and what you do.
And this throws you off your game.
Because you have to try and teach them, on the call, why they should be doing business with you.
These kinds of calls often end up in rejection.
It's not their fault.
The problem is you didn't properly prepare them.
Imagine a high school kid taking his S.A.T.s
But his teacher only taught him his A,B,C's
The kid wouldn't be prepared.
He'd panic.
Get scared.
And look for any way to get out of the room.
The real problem isn't your sales skills.
The real problem is you haven't prepped your prospects before they get on a call with you.
You're hoping they've done their research,
But 9 times out of 10 they haven't.
The solution:
Indoctrination.
This is where you have a predetermined path for prospects to take before they get on a call with you.
You anticipate their objections.
Questions.
Hang-ups.
And you knock them out before they get on a call with you.
That way they show up prepared and asking the right questions like:
How do I work with you?
How much does it cost?
When can we start?
This is our speciality at The Podcast Factory.
Using The Client Matrix™ we help you turn listeners into raving fans and your best clients by indoctrinating them so they get on the call with the right questions.
I can show you how it all works on a quick 30 minute call.
Let's talk http://ThePodcastFactory.com/call/
Producer Jonathan
