When I left my job as an electrician I had no clue what I was doing.
All I knew was how much I hated my job, my life, and my measly little pay checks.
I was depressed and I needed a change.
2004 was a hot time in real estate.
Much like today there was a shortage of inventory and people were snapping up houses like girl scout cookies.
I didn't know anything about real estate investing other than what I read in books, but I was eager to learn.
Most of the new agents I worked with were just as hungry for business as I was.
So they'd say yes to anything.
Yes, I'll help you sell your house.
Yes, I'll help you buy a house.
Yes, I can do commercial property.
Yes, I can help you with vacant land.
Me, I went the other way.
I said no to everything.
I decided to specialize in working with sellers only.
Not because I was smart and realized there was a shortage of houses.
It was because I wanted to buy houses, and the only way I could do that was to work with sellers – doi!
While my friends were out there chasing down every possible lead in every direction I focused on sellers.
I kept on listing and selling for higher and higher prices.
People were paying outrageous sums of money for houses and I was leading the pack.
I wish I could take credit for it, but it wasn't me – it was the market.
Eventually I developed a reputation for getting high prices for houses.
I used the idea of “Getting you more money than your neighbor” as my selling point.
In a small community of real estate agents, I stuck out head and shoulders above the pack by being the guy you went to when you wanted to sell your house for top dollar.
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Producer Jonathan
