In a rush?
Here are highlights of Kevin’s 5 Rules for Writing Better Headlines if you are in a hurry:
What is the biggest mistake made in creating a headline? (3:23 Mark)
The most important rule? (6:37 Mark)
If you can’t sing it, don’t bring it!… READ MORE
In a rush?
Here are highlights of The Accidental Copywriter – Patty Dominguez if you are in a hurry:
What is Boss Free Society? (1:35 Mark)
What is the best thing Patty ever did? (4:10 Mark)
The importance of a partner (4:45 Mark)
Why podcasts are a must (12:50 Mark)
Copywriting’s power of influence (15:24 Mark)
The Accidental Copywriter – Patty Dominguez
Today’s podcast welcomes Patty Dominguez.… READ MORE
In a rush?
Here are highlights of About You with April Dykman if you are in a hurry:
Kevin’s oh wow head-slap moment (3:05 Mark)
Biggest about us page mistakes? (3:30 Mark)
Closing sales on your about us page (5:16 Mark)
What’s missing the most from about pages?… READ MORE
In a rush?
Here are the highlights of USP Case Study with Will Edridge and Ross O’Lochlainn if you are in a hurry:
UFC as the USP example (3:59 Mark)
Importance of USP for any action? (5:25 Mark)
What’s most important as a business owner?… READ MORE
In a rush?
Here are the highlights of Insight into Freelancing with Jody Raynsford if you are in a hurry:
Who is Jody Raynsford? (2:55 Mark)
What is the problem with journalism? (5:05 Mark)
Why is dialogue so important?… READ MORE
In a rush?
Here are the highlights of 30 Day Email Challenge if you are in a hurry:
How do you get a Copy Chief t-shirt? (2:04 Mark)
What gets Kevin excited about his ideas? (7:03 Mark)
What is the big apprehension?… READ MORE
In a rush?
Here are the highlights of The POSER Video Formula if you are in a hurry:
Why use an open loop video? (6:45 Mark)
What is short form content? (7:20 Mark)
What does Kevin say about tracking engagement?… READ MORE
In a rush?
Here are the highlights of Ross O’Lochlainn: Authority Robbing Words if you are in a hurry:
What does Kevin say about circling back with a client? (4:58 Mark)
Why is selling from your heels?… READ MORE
In a rush?
Here are the highlights of Copy Chief Radio; Reach: 3 Things That Must happen Before You Must Sell a Thing (pt. 3) if you are in a hurry:
What does Kevin say about the future of marketing? (4:55 Mark)
Why is it important to keep interest from mobile to desktop?… READ MORE
In a rush?
Here are the highlights of Copy Chief Radio Identity: 3 Things That Must happen Before You Must Sell a Thing (pt2) if you are in a hurry:
What 3 things are required to have a relationship with your audience?… READ MORE
