This week’s podcast is a peek into my righteous swipe file, revealing the top 10 sales letters I study, and believe anyone else should study, copy out by hand, and use as case studies, too.
Ben Settle is a self described “anti professional” and the world leader in email copywriting education. He shamelessly makes a living writing a quick email each morning and then goofs off the rest of the day. Kinda like a bum, but who gets paid…
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