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Reddy Yeti | Built On Passion

How we turned a trend into a budding brand with Daniel Urbino, Ride1up.

Reddy Yeti | Built On Passion         Reddy Yeti | Built On Passion        
How we turned a trend into a budding brand with Daniel Urbino, Ride1up.           How we turned a trend into a budding brand with Daniel Urbino, Ride1up.          
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    Trends can turn into huge opportunities when properly capitalized on.

    Like in 2020, during the big bike boom. Since there was a smaller supply of bikes and surging demand, the founders of Ride1Up capitalized on this to build a budding brand.

    How were they able to do this?

    In this episode, Daniel Urbino, a certified public accountant turned CEO of Ride1up, reveals how to identify an urgent market need to build a high-ticket direct-to-customer brand.

    Whether you're an aspiring entrepreneur or simply interested in the business side of biking, this episode is for you.

    Listen now!

    Show highlights include:

    • How to build a mutually beneficial relationship with your customers while making your competitors irrelevant. (1:17)
    • 2 no-brainer ways to stand out among hundreds of competitors in whatever niche you're building your brand in. (4:54)
    • How to make customers buy your products “blindly” by leveraging “UGC” (8:47)
    • The sneaky way to get your product on major media sites for free. (9:16)
    • 3 top tier ways to use e-bikes for maximum utility satisfaction. (17:48)

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