“Get more clients with Direct Response Podcasting™”

Red flags. The markers that flash, blink and sound like alarms. You simply cannot ignore them. It’s only when we take stance and look back are we able to see clearly where things began to go pear shaped.READ MORE

Red flags. The markers that flash, blink and sound like alarms. You simply cannot ignore them. It’s only when we take stance and look back are we able to see clearly where things began to go pear shaped.READ MORE

In today’s episode of the Donor Doctor Show, James and stuart discuss the legendary direct marketing specialist, Joan Throckmorton. She had over 30 years of experience in the field and was head of her own marketing and creativity consultancy in New York before she recently passed away.READ MORE

If you’re wanting to improve the effectiveness of your Fundraising or ever wondered what life is like as a full time freelance copywriter, today’s episode will fulfill exactly that.
James is joined by special guest and top freelance copywriter Stephen Godbout who shares his experience when it comes to effective copywriting and the power of segmentation in your marketing.READ MORE

In today’s episode, James is joined by his son to talk about the 16 essential questions you should be asking yourself to optimise the health of your fundraising appeals.
Show Highlights:

What you must include in your donor package to attract your audience (1:00)
The power of the personal touch in direct mail (3:30)
The most common mistake fundraisers make and how to avoid it (7:00)
The way relationships work for everyone 8:00
Photos: should you use them or not?READ MORE

According to neuroscience, direct mail beats digital in many ways. Despite the huge migration to digital media in the last 10 years, paper based direct mail content still holds its advantage in connecting with your prospects.READ MORE

While fundraising isn’t most people’s favourite activity in politics, it is however a necessary venture as discussed in today’s episode for special guest Dick Foley.  Alongside that, you’re going to find out the importance of having a great venue for your fundraising campaign and why the best donor you can have is the one you’ve already got.READ MORE

Whether you’re a seasoned expert or just starting out in fundraising, the chances are you’re going to experience mistakes and setbacks. In today’s episode, James is joined by his brother Jonathan to share the 5 most common marketing mistakes and how you can prevent your fundraising efforts from becoming fundraising failures.READ MORE

In today’s episode of the Donor Doctor Show, James Newberry interviews special guest Greg Munford, star singer from the group Strawberry Alarm Clock who had the #1 hit Incense and Peppermints.
They discuss Greg’s background in direct marketing, how that has translated over to his fundraising campaigns and the real reason behind why people give to charity.READ MORE

Welcome to the Donor Doctor with your host James Newberry. On today’s show, James talks about the odd similarities between panhandling and country music and how they can affect your fundraising efforts.… READ MORE

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