The most successful jewelry businesses are born out of what we love to do.
Right? I am sure you can relate.
So what would it take to grow your business in alignment with your dreams?
When I started Tracy Matthews Designs, I was working full time at Nordstrom and jewelry was a side hustle for me.
Even though I had big dreams, I didn’t realize “what it was going to take” to grow a business to nearly 7-figures and set it up in a way that I could easily ship thousands of units on big months to stores.
I took the leap: quit my job, rented a studio and a few months in I hired my first “helper.”
Scary? You bet!
But for some reason I had the confidence to take the next steps.
I soaked up everything I could and created a schedule and a workflow that worked for me because it created structure in my day and in my business.
The reason I’m telling you this is because it’s the same story that I hear from the majority of designers in our community.
We have so many talented designers who start designing jewelry as a hobby or a supplemental income…only to find out that their designs are in demand… Holla!
When Robin and I are asked what the best first step between a hobby and a business is we always have the same answer…
…create some structure folks!
I am really happy to have Melissa Kaiserman of Makery Space on the podcast today.
Melissa started her crafting business as a hobby, which morphed into a part time endeavor, which then turned into a full time job.
And she’s been so successful because she’s a master at creating structure to harmonize her workflow.
Melissa is a self proclaimed lover of all things thinking, researching, analyzing and explaining.
And today she’s talking about how to translate those things into your business as well.
Without further ado!
