AUTHENTIC BRANDING ELEMENTS EVERY JEWELRY DESIGNERS NEEDS WITH ALLYSON BAINBRIDGE RICCARDI

February 23, 2016

Tracy Matthews

TMS029: AUTHENTIC BRANDING ELEMENTS EVERY JEWELRY DESIGNERS NEEDS WITH ALLYSON BAINBRIDGE RICCARDI

Tracy Matthews Tracy Matthews

TMS029: AUTHENTIC BRANDING ELEMENTS EVERY JEWELRY DESIGNERS NEEDS WITH ALLYSON BAINBRIDGE RICCARDI TMS029: AUTHENTIC BRANDING ELEMENTS EVERY JEWELRY DESIGNERS NEEDS WITH ALLYSON BAINBRIDGE RICCARDI

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On today’s episode, I sat down with Bambolina NYC’s brand marketing and social media strategist Allyson Bainbridge Riccardi. I first met Allyson at a Women’s Jewelry Association event nearly a year ago, and I’m so excited to finally have her on the show today. And, yes, I squeezed out every bit of advice Allyson had for jewelry designers in today’s market, so stay tuned!

Click ‘play’ below and let’s dive into the 3 Essential, Authentic Brand Elements Every Jewelry Designer Needs!

Tracy Matthews

My passion for design started as a child. I dreamed of creating wedding gowns and growing up, was always an artist in some respect. When I took my first jewelry fabrication class as a college elective, the seed was planted. My instructor became my mentor.

The rest is history. I started my first jewelry business as a hobby, designing for bridal parties, friends and families.

In my twenties, I quit my day job to follow my dream full time. That big leap resulted in my first legitimate brand, Tracy Matthews Designs, Inc.

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