Had an interesting conversation with one of our writers today.
He’s excited about launching his new eMail copywriting service.
And he wanted to rap with me about how we do “high ticket sales.”
In particular, how we sell our retainers to clients.
I hadn’t really thought about it.
But the retainer is usually an after thought.
All we sell is The Content Vault™ which takes around 12 weeks to implement.
Anyways, he wanted to know how we got people to sign up and stay with us.
And I told him what I tell everyone I talk to.
Most people decide to stick around once they’re in our system.
Because they know we’ll do anything to take care of our beloved clients.
When he asked how I got so confident about our service.
I told him I had some help.
We invested over $10k to work with some consultants who helped us get things right, raise our prices, and offer a higher level of service than anyone else in our industry.
I recommended he hire them too.
That’s when he said, “I’m not ready for that and I don’t have $10k laying around.”
I totally get that.
When we hired them we didn’t have that kind of dough either.
In fact we had to borrow the money to do it.
The lesson…
If you wait until you’ re “ready.”
You’ll be waiting forever.
Because you’ll make excuses, things will get in the way, and you’ll never actually be “ready” to take the leap.
The only way to get from where you are right now.
To where you want to be.
Decide where you want to go.
And don’t let anything get in your way.
The point…
If you’re waiting to be “ready” to start your podcast.
The day will never come.
There is no right time.
But if you know you have a message that needs to get into the ears of the right people.
You better not let anything get in your way.
Book your call and I’ll show you how it all works http://ThePodcastFactory.com/difm/
Producer Jonathan
