In life, you have two choices. You can build a lifestyle or you can live a bullshit life, but you can't do both. Welcome to the “Freedom Lifestyle Experience”, where we focus on building the lifestyle you want—and now, here's your host, Michael Burns.
(00:16): What's going on everybody. Welcome back to another episode of the freedom livestock experience. I'm your host. Mike Burns. It's been a couple of weeks. So miss being on the microphone and sharing with you guys. But Hey, I was in Miami for the 10 X growth con it's the fourth one that I've been to. So I actually went to the first 10 X growth con that they held and which is at the same place that they just had this one at the diplomat hotel and Hollywood, Florida, beautiful hotel, beautiful facility, right on the beach, just a really nice, cool spot to have a conference and set up shop at. So anyways, what I wanted to do a lot of powerful speakers and I just learned a lot and had a ton of takeaways. And I, I really just kind of wanted to go over my notes and show those with you guys and pass along the value that I had got.
(01:00): So I spent five grand on a premier ticket. I've actually bought this ticket a couple of years ago, and then they didn't have anything in 2020 cuz of COVID. And then last year in 2021, I chose not to go just cuz I wasn't gonna deal with the mask bullshit and all that stuff. So anyways, had this ticket flew down to Miami was an awesome event and I just wanted to share the stuff that I learned with you guys, you know, grant Cardone, he opened up with, he said, it's what you see, not what you hear that inspires you. And I just thought that was really powerful. And he followed up with, you know, I think he had spent a little over $8 million on that event is what he told us. But he said, the reason I have this conference and I bring these speakers to this stage, it's because people need to see an example of what success looks like.
(01:50): You know, and success looks different, you know, obviously like my thing's lifestyle, right? So you have the different areas in your lifestyle that you're gonna be successful in whether it's successful in money, successful in relationships, successful in your home life, you know, your health and fitness, your spiritual successful just in all the material things and, and everything that you have to experience here in life. But that's what he's saying is, you know, you guys are coming to this conference, you're investing money in yourself to come learn and to be exposed to new thoughts and ideas and information, but really it's not what you hear people talk about. And that's really what he saying by that. It's, it's what you see, not what you hear that inspires you. And really just the idea of I'm putting these speakers on this stage for you guys to see an example of what success looks like.
(02:37): So for those of you don't, who don't know who grant Cardone is, 10 X is kind of his fame claim to fame, but he's one of the first mentor that I really took serious and went all in on. So I spent probably two or three years of my life only studying his material. And initially started as a sales guy. So I've learned, you know, my sales styles, very similar to what he teaches and then he's developed. And now he's like a big time real estate mogul. I think his portfolio is worth 4 billion with a B. And he is raised just under a billion dollars crowdfunding just from Instagram and Facebook, not spending any money on ads. It's been pretty crazy to see what this guy's done in the last five or six years. But anyway, so 10 X that's really his 10 X is what put him on the map and, and the idea of 10 X and what, what 10 X means is essentially that it's gonna take 10 times the effort that you think it's going to, to be successful and accomplish whatever it is you're wanting to do.
(03:34): So the amount of time, the effort, just the entire experience that you have going into something and, and what you're thinking, it's gonna be like, essentially, he's saying it's gonna require 10 times more of you to get where it is you want to go. And, and that's the philosophy the 10 X rule. But when I really, you know, heard that and, and comprehended it and really absorbed it and took it in and understand like this 10 Xing is a life. And like, if I'm serious about my goals and my dreams and being successful in business and making money and just all the different things that I want to do, I gotta take this shit serious. So 10 X grant Cardone was my first mentor and I really adopted this philosophy of 10 X and, and just 10 Xing everything in your life to this day, I still use the 10 X planner.
(04:18): But so that's who grant Cardone is he, this is the foundation thought process of why I am, where I am and, and why I believe that I'll continue to be successful and, and get to where I want to go. And the work ethic is a cornerstone of that. Like another thing that he had said when he was opening, the conference is big, think big actions and never fucking quit, become the exam, be a shining light, wake up the artist and you, those who will hold you back, ain't welcome. If you don't quit, you will figure it out. It means more when they see you do it, instead of talk about it. So I'm literally reading you guys my notes, you know, as I'm looking at my first page of notes here, so what I wanted to do is just, like I said, share with you guys what I learned.
(05:02): So there was a number of good speakers, but this guy Cardone opened up with Trump. Donald Trump came and, and was like the opening. He wasn't really speaking. He was more of an interview style, but no one knew he was coming. And you know, when you're going into the event, they always have security. But this time going into the event, security was like the no joke, or you couldn't have bags, you know, basically bigger than like a little hand purse bag and metal detectors wandering people down. And I just, you know, kind of thought, well, you know, Cardones these, dude's a billionaire now, you know, security's just tighter, you know, as, as these, as these events get bigger and stuff, cuz I've been around since the first one. So watching the secure piece has definitely changed. So didn't think a whole lot of it. And I even saw, you know, I was seeing guys with department of Homeland security badges on and I was just like, oh yeah, you know, these guys are probably running security as a side job, you know, side gate didn't even think about it.
(05:56): So, you know, so they're doing the opening stuff and Cardone comes up and he starts typing the crowd and, and talking about, you know, who he's gonna bring out first. And then when he is, you know, halfway through talking about, you know, his rap sheet and stuff, and then he mentions, you know, the, one of the hit TV shows and talking about him being a real estate guy. And then when he says 45th president of United States, the fucking energy in this room erupted, you know, you're at a business conference, you know, people who are, you're really trying to 10 X their life and, and business owners and people who are working hard and doing sales and, and all that shit. So you can imagine they're probably a little bit more leaning to the center, you know, right. More conservative work ethic. They, so anyways, it was super, really cool to just feel the energy in that room.
(06:42): But the, when Trump's coming up, I imagine it's probably what it was like at a rally. He is playing his, his song that he walks out to all the time, but I was probably a hundred feet away from this guy. And just the presence that this dude has, whether are you like Trump or you hate Trump? He's the best marketer in the world. He has the largest brand in the world. And the presence that this dude has when he walks into a room or onto stage was just really cool to witness. I don't really know how to put it into words, but the energy there and just experiencing his presence and just how excited everyone was really cool. But some of the stuff that Trump talked about, I he's Donald Trump, right? He's gonna talk a little shit. He threw a couple shots in there at Biden, which the crowd appreciated to say the least, but they really wanted to keep it about success and real estate and business related.
(07:31): And one thing that I thought was cool with Trump that Cardone had said afterwards, you know, this is like the six, probably the six, 10 X growth con and Cardone. He's had all sorts of different speakers or some people don't speak, they'll come and they'll do interview style. But one thing that he pointed out about Trump that I thought was cool is, and I've noticed this in RTE, syndicate as well. When Andy and ed bring on like Peyton Manning or Joe Montana, Steve wa act these Mr. Wonderful from shark guy, RA Bob Derich, we've had all these different guys come and I've seen the best of the best speak and just, you know, high level people be interviewed. But a lot of these guys like Peyton Manning, for example, there was only a certain list of questions that could be asked. And like they have to be asked in a certain order or a lot of these people who are gonna be interviewed, you know, they, they want the list of questions well ahead of time and what they're gonna be in, what kind of crowd they're speaking to all of that shit.
(08:23): And I thought it was cool that Cardone said, I want everyone here to know that that none of that was with Trump. So he literally, it was like just winging, you know, off the cuff. And I just think that's cool. So anyways, some of the stuff that he had talked about, I'm a real estate guy. A lot of you guys listen to me, you're probably estate too, but in good locations in good areas, real estate always goes up. That was one of the things that he said, and Trump feels like. And one thing that he said and what he's looked for in all of his deals and what he feels has made him wealthy. And if you look at his portfolio, he has some of the finest real estate in the world, really. And just talking about how it always comes down to location, location, location, location, another thing he said that I've picked up on, and I've read this in his books too, but he says, you have to love what you do.
(09:12): If you don't love it, you won't be successful. And really just speaking about, and, and this kind of goes back to the idea of 10 X and just everything that it takes to be successful and just a grind and the amount of just, you know, weapons you gotta take. And, and what that journey looks like. It's especially to get to a level that grant Cardone is on or a Donald Trump is on. He's like, there's just no way you're ever gonna make it. If you don't absolutely love what you do. Something else that Trump said that really stuck with me is you learn a lot about yourself in tough times. One thing you have to learn about yourself is can you take it? And you know, I've shared some of my, my tough struggles with you guys earlier in the show, if you've read art of the deal, that it's probably the, one of the best books that I've read business wise, that Trump wrote, he talks about some of these different deals and going through bankruptcies and a casino's not working out and just a down market and all this stuff.
(10:06): But you learn a lot about yourself in tough times. And that's just the truth. Like when things are easy and they're good, they're easy and they're good, but you really see someone when you hit tough times. And for me, when I go through tough times, that's actually like been the biggest blessings and gifts in my life. Because number one, I find out, you know, like he said, can you take it? What are you made of, but also when you get through on the other side, the amount of lessons that come from tough times, those are, have always been my biggest lessons in life. So I really connected with that. And the last thing I wanted to share with Trump is talking about his brand. You know, obviously Trump truly is the biggest brand in the world, whether you love him or you hate him, fucking everybody knows who this guy is, but he shared a really interesting story about Cardone had asked him, you know, at what point did Trump become a household name or at what point did you know Trump was gonna be a household name?
(10:59): And when he built Trump tower, some of you guys might be familiar with, you know, that's his flagship building in downtown New York or Manhattan, wherever it's at. But when he was putting that deals together, he actually bought the Tiffany's building. Tiffany's like the world renowned jewelry store. So Trump had, was making a deal to buy the Tiffany E building and then securing the air rights above it. So anyways, this, this, this Tiffany building is like a crime location. It's a very famous building. So when he bought that building, he, you know, was in basically thinking he was gonna incorporate the Tiffany name in the building. And he was sitting there talking to a guy asking him what he should call it. And he said something along the lines of, well, your name's not Tiffany, your name's Trump. So if you're gonna call it Tiffany's building or Tiffany Plaza or whatever, you need to change your name to Tiffany's.
(11:51): So that's when he decided to call it Trump Plaza or whatever it's called Trump tower, it's called Trump tower. But I just thought that was kind of interesting. And, and Trump really touched on for the arrogant guy that he is, it was, it was cool to hear him say this, but he said, he felt very self conscious putting the name Trump tower on the building, cuz he said he didn't have a brand at that time. And this is another major lesson that I learned with marketing is he said he put his name on it and grew into the brand. So he put Trump on the building and he didn't have a brand then, but he put his name on it. And then he grew into the brand. And then as you know, things progressed and he said, you know, once he did that, he gave in this confidence.
(12:34): But then he truly started believing that, you know, Trump believed that he had the best brand in the world and that's how he developed and built the Trump brand that literally everybody in the world knows today. So the second speaker was Elena Cardone, that's Grant's wife. And I've seen her speak a number of times six or eight times, at least between the D and 10 Xs and, and events that I've been to. But one thing that she said that I wrote down really, I only wrote two things down for her, but, and this is, this is so crucial and so important. And again, so Elena she's, she plays the Y you know, she's Grant's wife and she's very involved in the back end of the business, but really kind of creating the home and all of that stuff and supporting grant. But she said, the greatest form of love is helping and supporting someone, achieve their goals and dreams.
(13:23): Another thing she said that really stuck to me and, and, you know, for the people in relationships out there, you know, really listen to this, cuz it really hit me. So the greatest form of love is helping and supporting someone, achieve their goals and dreams. And then she followed up later in her talk with, when you go through hard times, you have each other's back and that's what true partners do when you go through hard times, you have each other's back and that's it's important. And really it's not only a romantic relationship. Maybe it's a business partner. Maybe it's the way that you show up. Like just, just relat in general, whether it's romantic family, friend, whatever it is like when you're going through a hard time and you have each other's back, that's when you know, someone's there for you. Just like, you know, Trump was saying earlier, like you, you find out a lot about yourself in the hard times.
(14:09): Like when it's easy and it's good, like it's easy and it's good. But in the hard times, you know, just like Trump was saying, you find out who you, you are. Well, Elena sitting here saying when you go through the hard times you have each other's back. So the next speaker that came was Tillman for TIDA. So he owns like 600 restaurants. He's also the owner of the Houston rockets basketball team, I guess he's worth like $12 billion anyway. So he came and spoke and it was, he didn't speak. It was more interview style was really interesting to hear, you know, what a guy who's been in business for 30 years and is worth 12 billion and, and just his story and his input and stuff. And, and by the way that he was in Miami, on his 252 foot yacht and had flown to the Fort Lauderdale airport on the helicopter that goes on the yacht.
(14:56): So it was just, I mean, that's just a whole nother level. So all of this shit, you know, everything is levels upon levels, but couple of things, and I'm just kind of reading through my notes. But the first thing that he said that I wrote down was it's all about revenue. He is always focused on the top line. Everything is about revenue. Another important thing that he said, and this is just in terms of communicating with people. But also when you're from a leadership perspective, he said, every God gave everyone a talent. You must find it. Another thing that he said is he's worth so much money because he's never sold anything. He's a holder, not a seller. My first million was the hardest, keep money in your business to grow it. There's nothing like watching your business grow a thing that one of the key things that stuck out to me for Tillman is he was talking about when COVID happened and when COVID came out early, I guess he got, you know, some criticism cuz he laid a bunch of people off, but he, he was sitting there talking about the behind the scenes strategizing and how he had seen multiple market cycles at that time.
(15:57): And like I said, he's got 600 restaurants, bunch of shit going on. Obviously restaurants got closed down in COVID, but so Tillman doesn't have any partners. He owns like he is the guy, he doesn't have investors. He doesn't have partners. Like it's his deal. He has debt and stuff like that. But he owns all of his shit because he wants to be in total control of everything he has going on. So when COVID was coming down and everything was shutting down, he was looking at their cash reserve and just their financial position. And you know, trying to basically identify like, you know, where they're at and how much money they would be able to float. Another thing that he said in business is you gotta understand that the bills that you're paying today, like the invoices that you're paying today, the payroll that you're paying today, those are 30 days ago bills.
(16:43): So he was like, we're already a month behind the gun. And he was saying that his payroll coming up was a hundred million dollars. So I think that his payroll either every two weeks or every month is a hundred million that's I mean, think about that. So what he said that he did when COVID was coming down is he went to his private investors and he borrowed 300 million at 12% interest. And he said basically, no one really quite comprehend why he would do that because banks are given money out between three and 4% at that time. And just explaining this whole thing was a, a big strategy deal for me. And I borrow a ton of money with my real estate deals and I'm paying 10 and 12% to our investors and that's considered hard money rates. So for this dude to go out and borrow 300 million at 12% interest.
(17:33): So he pulled money and it just sat there, liquid cash, like in a war chest. And he is paying 12% interest on that. But the reason he said he didn't go to the banks is because he said he didn't want the banks to be his partners. You know, once you take money from the banks and shit goes sideways, they'll come in and just foreclose on you and take all your shit and you lose control. Versus when he is got these private investor money, they're trusting him with his money and they're gonna do any and everything they can to make sure he's successful and gets through it. So that was just a really interesting thing. And the, the other thing that he said is with the pro private money, he got it now. Like it was immediately, he had the, he had the money immediately and the reason he was able to borrow that kind of money is because he's got so much equity in his business.
(18:18): And that was one thing he talked about is keep your money in your business, keep investing in your business, investing in your business and you'll continue to grow equity in your business. And then also your business is gonna spit off cash. So anyways, he has this 300 million bucks and his thought process behind that was he didn't want to be in partnership with the bank. He also said, if, if stuff got real bad, real quick, the banks are gonna quit lending money. And so if he's going through a process of borrowing 300 million, they're gonna shut that down. And then he also said at that point in time, nobody would to get money or capital. So he felt that he positioned himself and he knew that with this 300 million, basically he projected it out and he said, I would be able to go. If we, every restaurant stays closed, he would be able to make it until like the end of December, 2021, I think he said, and this was the whole strategy behind it.
(19:11): And this was just a concept that stuck out to me and, and why this guy's a fucking billionaire. He said, I knew if I could make it, if I could just make it through this thing and outlast everybody, I would then gobble everyone up and I'll quadruple in size. So basically he was willing to take 300 million at 12%. That's how committed he will us. And he put, he took that alone against the equity in his business. And he was that committed to making sure he could ride out the hard times, because if he could get through the hard times on the other side of that, there would be no competition. And he would literally just absorb everything. And he's like, I'd go from being worth 10 billion to 50 or 60 billion pretty quick. And I just thought that was a boss move. So that was one of the biggest things I got from him.
(19:55): Another thing he said, and you hear a lot of successful guys say this, I'm not that smart. I just know what I know. So, you know what he means by that is he just focuses on what he's good at. And he does what he knows and he hires everything else. Save capital for the downturn. That is, he got rich. So, you know, again, like, especially right now for you real estate guys, it's like, it's only a matter of time before the bottom falls out on this market. It can't keep running forever. So, you know, getting what I'm doing is getting access to credit lines and getting access to cash. And I'm just continuing to turn our cash over and trying to build this war chest. So when the downturn does up and we can get, go in and swoop stuff up and, and buy shit on sale, and that's really where you're gonna get rich.
(20:37): And if you hear, you know, any real estate guy or really anyone in business, like that's major opportunities where you can double up triple up and really get rich or wealthy. One other thing that he said, you need to look at worst case scenario in the deal. If you can handle that, then you should do the deal. So I'll say that again. He's talking about when you're analyzing a deal, he's basically saying when you're underwriting a deal or you're looking at a deal, you need to look at the absolute worst case scenario and then look at yourself in the mirror and be honest with yourself. And if you can handle that, that worst case scenario, you know, that you can handle that or, you know, the business can still report itself or whatever it is. You just feel that that's a blow in a, in a period of time that you can absorb and make it through.
(21:19): Then you should do the deal. But if you don't then don't do the deal. And that's, I mean, it's really basic, but it's powerful information. So anyways, that's what I got from a guy that worth 12 billion. So I love the business stuff and it's cool to hear, you know, Trump speak. It's really cool to hear Tillman for, for TIDA, for Tata Tillman, for TIDA speak. So that was day one. So day two, a guy named T D Jake's came and spoke. I had no you who he was when they were introduced to him. They were, you know, I guess he made movies and he is been in the music business and he's got all this shit going on and I'm like, oh, it's 50 cent. Fuck, cool. We're gonna have 50 cent talk. And then they brought up this TD Jakes guy. And I mean, he wasn't talking about business.
(22:02): He's a pastor. He's basically a pastor runs a big church. He does a bunch of other shit, but this guy came, he in and just spoke to everybody's soul and the energy that was in the room. And just again, you know, when Cardone was talking about, it's not what you say, but it's what people see. And, and it's how you make them feel. And this, this guy just came in and spoke straight to my soul and I've got a bunch of notes. So I'm just gonna kind of read through these with you guys. So, you know, be patient with me on that. But he opened up with you were on the verge of exploding into your destiny. And a lot of things that he talked about, you know, he was talking about potential and you know, I really connect with that cuz you know, staying loyal to your potential is a big deal to me.
(22:41): Another thing that he really really touched on a lot is a human to human connection and your ability to communicate right here. He says, you don't communicate effectively. You won't accomplish your goals. Other thing that he said that I really connect with because you guys listen to me, you know, this is how I roll with relationships, but everything is about relationships. It doesn't matter where you start, but where you finish. I like being myself. I'm cool with. And I mean, it's such a basic thing, but like, you know, the relationship that you have with yourself is the beginning of your entire experience with everything you're doing in life. Like if you're not feeling good about yourself or confident about yourself or proud of yourself, or you know, if you're not vibing with yourself, you're not gonna be a good negotiator and deals. You're not gonna a good wife or husband or boyfriend or girlfriend or whatever.
(23:34): You're not gonna be a good leader. You're not gonna be leading by example. So like just, I'm cool with me. And I like being myself that just really set in with me and I think that's important, you know, everybody's so worried about what everyone else thinks, you know? It's like, what do you think about you? What do you think about yourself? Let's start there cuz that's really the only thing that matters because no matter where you go, guess who you're going with, you're going with yourself. So I really like that. Tell people who you are, not what you got and what, you know, tell people who you are, not what you have and what you know, like who are you? You know, it's not about like the things that you have or like, you know, I'm not Mike Burns who drives a Ferrari and has a nice home and wears cool watches and is a real estate guy.
(24:17): I'm Mike Burns. Who's a guy that leads by example and I'm in a generous individual. And I show up in my relationships for people and I want them to know that I love them. I support them and I encourage them. That's who I am not like what I have the easiest kid to parent is the one most like you, because you understand them better. Don't try to change and mold them support and grow who they are naturally. You know, obviously if you're a parent, don't have any kids that applies to that. But really if you just look at that with people in general, don't try to change and mold them support and grow who they are naturally be as good on the inside as you want to be on the outside. And I've talked about this on the show earlier. I think that we're chasing these external things, whether they're goals, relationships, material, things, whatever they are, we're chasing these things because it's not about the actual thing.
(25:11): It's about how we think we're gonna feel when we have that thing. So it's not about making a million dollars. It's about when I make a million dollars, I'm gonna feel accomplished and successful and significant. It's not about the marriage or the relationship, the boyfriend or the girlfriend. It's about if I'm in this relationship and I'm with someone, then I'm gonna feel love and then I'm gonna feel loved and I'm gonna feel accepted and I'm gonna feel supported and I'm not gonna feel alone. So it's, it's not about the, the external thing it's really about us. And that really, I connected with that a lot. And that's a big piece that I've been working on in my life. The last two and a half to three years is a spiritual piece. Cuz you know, for the longest time it's like, oh, well when I'm making money, then everything will be okay.
(25:53): Well then I made 200 grand in a month. My wife hadn't been home in a week and everything was not okay. It was not all good. And that was a real big eye opener for me. So when he said this, it just reinforced that. So guys like whatever it is you think you want, it's really, it's not the thing that you want. It's the way that you think that thing is gonna make you feel another thing he said here. And it also ties into what Trump said that I didn't cover earlier. But Trump was talking about when you're in business and everything, but he was essentially saying, you have to make sure that the business that you're in or the vehicle that you're in, has the ability of going to the place that you want to be. So like if you're driving a Honda civic and you want to drive 150 miles an hour, 200 miles an hour, that's probably not gonna get you there.
(26:38): If you want to be a millionaire selling ice cream on the side of the, road's probably not gonna get you there. And something that TD Jake said, he said, what you are fishing for may not be in the lake you are in. So what you're fishing for may not be in the lake that you are in. And I think that's just really identifying like, okay, I know what I want and where I'm going, but where am I at currently? And until you work that backwards and, and you find out, and you're real with yourself and honest yourself, like where am I today until you really see where you are today? You can't come up with that plan, that plan that's gonna get you from where you are today to where it is you want to be. So what you're fishing for may not be in the lake that you're in.
(27:19): Like I said, he spoke a lot about communication and I'm sorry, this podcast isn't as smooth flowing. I'm literally just reading through my notes and sharing with you guys. What I learned, just reading word for word, what I wrote down and giving you my thoughts on it. But when it comes to communication, this guy just really laid it out and helped me significantly too. But he says communication is the currency of every relationship. If the world stops talking, we'll all go to hell is what he, he said, but basically he's saying don't stop talking. Like when we stop talking, we stop communicating. And when we stop communicating, that's when everything starts to die, the power of life and death is in your mouth. You send a signal to people that they are either in, in or out. So really just touching on communication and just, and how it's such a major thing in relationships.
(28:11): And you know, we're sending signals to people that they're in or they're out like they're accepted. They're not based on the words that we're using and the body language that we're using. And really when all communication stops, that's when everything thing is gonna stop and that's when everything is gonna die. And if you look at our society, that's going on right now, it's like, whether you think you're left or right, or, you know, whatever opposing shit that's going on right now, it's like, we've stopped talking. We've stopped communicating. It's just like, I'm right there wrong. And then we just keep going deeper and deeper and deeper in this division becomes larger and larger and larger in this gap that we're trying to bridge between us and the people that have different views from us is just getting larger and larger. And that's because when communication stops, everything starts to die.
(28:56): And that's where we're at right now. So whether it's a business relationship, you know, a romantic relationship, whatever type of relationship it is, a communication is just so important. It's the currency of every relationship is specifically what these, this guy said. And that really just hit me hard and stuck with me. Another thing he said was words, create pictures. And if the picture isn't clear, they won't see it or understand your vision will not be seen. This is really especially you guys in business. You know, you want to wanna learn about business, build a team, you're building a vision or anyone for any situation where you're in a leadership role, or you're just trying to build a vision or share it. I'm gonna read that again. Words create pictures. And if the picture isn't clear, they won't see it or understand your vision will not be seen pretty powerful stuff, going back to the communication stuff there.
(29:52): So that was the communication that you talked about. And then you touched about on business a little bit, but when your business becomes an answer, you won't have to advertise. I am somebody's answer, go find the right problem and fix it. How can I help you? And really just coming from a place of service instead of like, Hey, I'm trying to sell, sell, sell. Like when your business becomes an answer, you won't have to advertise. I am somebody's answer, go find the right problem and fix it. How can I help you? And then another thing that he said, when you're speaking with someone, when you get me, you get everything I am connected to. I am an asset. I am a fixer. I am a builder. I can do the impossible. You want people around you who can accept, change in growth. A few more things on communication that I'll move on to the next one.
(30:40): But I, I just really, communication's a huge thing in my life and my business and relationships. And it's one thing that I'm always trying to get better at. So that's why I keep, you know, talking on this communication stuff. And I saw a couple more things, but it's not my ability to speak, but my ability to listen. And that's really powerful, not my ability to speak, but my ability to listen when you stop, listen, you can no longer speak when you stop listening, you can no longer speak. So when you're not listening to somebody or, you know, if you're like me, you're listening. And this is one thing I've noticed that I've done, that I try to get better at is a lot of us aren't listening to hear and understand we're listening to respond. And there's a huge difference when you're listening to respond to something you're listening, you're listening, listening, listening, and then you have a thing that you're gonna respond to or defend yourself or whatever it might be.
(31:33): Then you start formulating what your response is gonna be. And now you're sitting here having a conversation with yourself about how you're gonna respond to something that somebody said probably 10 seconds prior to that, when you stop listening, you can no longer speak. But when you're listening to someone and you're trying to understand where they're coming from and what it is they're saying, then you can actually, instead of, you know, reacting to that, you can, you can respond and really understand what they're saying, but just going back to the con you know, the, how much this guy was honing in on communi and just how, how important it is. So I'm really trying to pass that along to you guys is, you know, just everything that I got from the communication piece was a big deal. The language of your head and your heart need to be in alignment.
(32:18): When there is alignment, there is peace. You know? So if, if what you got going on in your head in your mind is not in alignment with, with your heart and you're not your heart's not in it. And you're not feeling it. That's a, a gas and a break at the same time. So really being in alignment. And I talk about lot in the lifestyle stuff, but you have to be in alignment. Your goals have to be in alignment with your core values, and then your actions have to fall in line with all of that. You need to be putting yourself in the right environment and everything has to be in alignment. And then when everything is in alignment, then you're sending a clear signal out to the universe. And that's when shit's actually gonna start happening and coming together for you, remind people they are important and you believe in them.
(32:58): I that's one of the single most important things we can do for the people. You know, just really people in general, but everyone wants to feel loved and accepted and appreciated, and that they matter. And that's something that I learned from ed Mylet is the six human needs, but remind people that they are important and you believe in them, whether this is like a leadership role, or it's just having a small conversation with the girl at seven 11, while she she's checking you out and you're buying a water or whatever, just reminding people that they're important or that they're noticed, or that they're seen. And that you believe in them, what you do is what inspires people. He also said that, and it's very similar to what Cardone opened the whole event with is it's not what you say. People don't care about what you say. They care about what you you do, and what you do is what inspires people. So be the example. Hey guys, hope you enjoyed part one of this episode. It's just too good to limit to one show. Join us next week to hear the rest.
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