On today’s episode, James Newberry talks about Texting Secrets — Mike Brown of RAINDROP Technologies. Texting enables organizations to advance their candidates or causes. It’s what Mike and his team has been doing. They do text messaging, polling, and raising. Tune in to learn about his interesting experiences and insights about texting!
A Successful Endeavor
James and Mike recently met at a successful CPAC event. Lots of famous personalities and press attended. It also had a contest and free drinks.
In addition, emails were sent to inform and draw people in. Credibility was also an important factor. Mike shares how they used a text randomizer to choose the winner for the contest.
Advancing Causes with Texting
Mike has been collaborating with grassroots activists since 2009. He also helped form a group in Utah two years later. He saw how texting helped nonprofit organizations.
His experience inspired him to start RAINDROP Technologies. Texting has been around for many years. Even former President Obama used it for a fundraiser with George Clooney.
Various Thoughts on Texting
A New York Times article stated how political candidates have been experimenting with text messages. President Obama tried to announce his VP by text in 2008, and his campaign collected 1 million cell phone numbers in 2012.
Some don’t agree with text for campaigns. For them, text is a sacred thing, which is reserved exclusively for people you know enough. One good thing about it, however, is it helps in building crowds for an event and the like.
To hear about Texting Secrets — Mike Brown of RAINDROP Technologies, download and listen to the entire episode. If you enjoyed the show, feel free to leave a rating and review. We love hearing from you!