In today’s episode, Jim tells you the story of his search for a new fitness programme. After researching hundreds of gyms and programs in the local area, Jim narrowed it down to just two gyms.
Before making a decision of where to go, Jim visited both facilities to see what they had to offer him. Both gyms were of high quality but one was totally different to the other.
When you’re dealing with customers in any situation (buyer or seller), whether it's looking for a new gym or it's at the kitchen table selling a property, it's imperative that you listen to what the other person has to say.
The big deciding factor for Jim and his search for a new gym was the fact that one gym’s staff listened and created a fully custom program exclusively for Jim and his needs.
It wasn't just a one size fits all approach. Jim was after accountability. The gym owner met Jim’s needs.
Question Today: Are you custom crafting a solution to your clients to fit their needs?
Challenge Today: Next time a seller wants something out of the ordinary, think about how you can put a plan in place that will accommodate them.
Do The Real Work.