This week’s (very short) podcast reveals a secret publication (no longer in print, but easily accessible today) that was the secret weapon of one of history’s greatest copywriters.
Ben Settle is a self described “anti professional” and the world leader in email copywriting education. He shamelessly makes a living writing a quick email each morning and then goofs off the rest of the day. Kinda like a bum, but who gets paid…
Previous post: Icy Hot Listings…Shaq Off The Dust
Next post: Changing people’s lives
