Several months ago someone on Flakebook asked their friends what podcasts they listen to and why.
I am not friends with this particular bloke.
But, one of my podcast listeners tagged me in the comments.
(A cool thing for him to do, I might add.)
So I click over there to see what’s going on… and right under the comment recommending my show some chick goes (paraphrased) “I tried listening to Ben’s podcast but all he did was talk about Jesus and the Bible”
(Something like that, you get the gist.)
Which is kind of amusing.
Especially since, there were but two shows were I pulled business lessons (that have put many a pretty sheckel into elBenbo’s pocketses) and both couldn’t have been more clear that those episodes weren’t church, I couldn’t care less what you believe, and there was no evangelizing going on.
Anyway, why do I bring this up?
Because today I’m doing something similar:
Pulling profitable business lessons out of the book of Luke.
But, not just any ol’ business lessons.
Extremely profitable lessons.
Including one lesson that, if you *only* learned this one lesson about persuasion and selling, you would be able to make a lot of sales even if you struggle with selling now.
These lessons work for anyone:
Christian, pagan, and fire-breathing atheist alike.
They’re like the law of gravity:
They “work” whether you believe in them or not.
And, these same lessons have been used for thousands of years in all kind of sales and persuasion situations. Thus, it’d be foolish to not use them just because I teach them from (gasp! oh no!!!) the Bible.