Ep84: Great Millers Need Great Marketers with Tim Webster of Farmer Direct Foods

October 16, 2024

Joe Mosher

Joe Mosher | The Pacesetter Pod

Ep84: Great Millers Need Great Marketers with Tim Webster of Farmer Direct Foods

Joe Mosher | The Pacesetter Pod Joe Mosher | The Pacesetter Pod

Ep84: Great Millers Need Great Marketers with Tim Webster of Farmer Direct Foods Ep84: Great Millers Need Great Marketers with Tim Webster of Farmer Direct Foods

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Show Highlights:

How Farmer Direct Foods provides the perfect wheat. [00:02:28]
Discover the benefits of regenerative agriculture. [00:07:38]
Learn top product-adoption and branding strategies. [00:11:40]
The importance of an operational focus in direct grower deals. [00:21:14]
Explore the unique asymmetrical agreements in ag. [00:26:31]
Insights on transitioning governance to an investor-led model. [00:30:34]
Investing in friends and fiduciary accountability. [00:36:24]
Cautionary advice on growers staying in ownership. [00:39:36]
Find out how equity dilution affects farmers. [00:44:14]
The power of healthy tension in an organization. [00:47:51]

Visit https://www.farmerdirectfoods.com/ to learn more about Farmer Direct Foods.

If you are interested in connecting with Joe, go to LinkedIn:

https://www.linkedin.com/in/joemosher/, or schedule a call at www.moshercg.com.

Joe Mosher

I founded Mosher Consulting Group on the operating thesis that extending access to strategy execution advisory services beyond large firms and multinationals addresses an unmet need in the market. Small- and middle-market businesses are essential to a growing and prosperous U.S. economy, yet they disproportionately suffer from economic slowdowns and downturns. The Mosher Consulting Group is my commitment to supporting the sustainable growth and success of this sector of the economy.

www.moshercg.com