November 2010.
Mark Zuckerberg is about to launch Facebook messenger.
He's so confident it's going to kill email he calls it the Gmail Killer.
Zuckerberg predicts that in a few years people will abandon email and communicate exclusively on social media.
Of course, the social media marketing gurus are quick to pick up on this press-bait.
They claim email marketing is dying.
That money's moving over to Facebook.
Is it now?
How does Facebook messenger stack up against email?
Is it truly THAT one-sided?
Stream the all new List Building Lifestyle to find out.