Think of your favorite musician.
The one you’ve listened to a million times, whose songs you belt out in the shower, the car, and the subway. (Oops! Yes, there were totally other people there.)
For me this is Adele.…
Think back to the last time you sold at a jewelry show. What do you do when someone comes up to your booth?
Did you hide?
I know you didn’t … but I’ve totally seen designers do that.
I never understand that reaction because the whole point of doing a show is to get noticed, sell, and make money!…
What emotions come to mind when you succeed?
Good ones, right?
You’re queen of the mountain! You feel happy, strong, brave, smart, and confident. You’re walking on air:; all smiles.
It’s amazing.…
Have you DREAMED of having the kind of brand that makes you Insta-famous? Or having web traffic for days?
I bet you have.
… But how to get there?
You know that adage; flaunt it, if you got it?! What you ‘got’ is your unique story.…
Who said financial planning has to be a chore?
Stressing over a mess of paper is so last year.
Well, maybe you can’t get rid of the papers, but, it can totally be fun.
I’m serious!
I used to think it was the worst, too.…
Oh the controversial business plan….
Have you written one yet?
… Why not?
I bet it goes a little something like this…
Taking the time to write a business plan…might feel like a time suck, too hard and or maybe you aren’t sure where to start.…
The holidays are officially here, so there’s no doubt you’re super busy with orders and shows.
But all the craziness aside, there’s one other thing you might have forgotten…
Planning for 2017!…
How many of you donate to charities or a cause that you’re passionate about?
How many of you WANT to donate a percentage of sales or profits to your favorite cause, but aren’t sure where to begin?
Raise those hands, designers!…
Welcome to crunch time!
In our jewelry biz world, these next 16 days are like finals week college or the night before your wedding.
They are make or break.
Just a reminder (but I’m sure you don’t need it) most jewelry businesses generate nearly half of their sales revenue for the year during the holiday season.…
If you haven’t got any PR lined up for your holiday sales…
You’ve still got time!
You read that right, even if you haven’t started on your 2016 holiday season PR plan…
…there’s still time to get your jewelry featured on television, blogs and local publications.…
