This week’s episode of the Don’t Be Stupid Show is a bit different.
We take our listeners “backstage”, behind the scenes of the show’s production as we develop a “Time Continuum” call to action for iTunes.
If you’ve been living under a rock (or you just haven’t had a chance to grab our Traffic Inventions PDF), Time Continuum is a very special, powerful strategy for creating headlines that convert cold traffic.
They’re great at continuing the conversation started by a PPC ad.
Using a linguistic tricks with tense we’re able to put the prospect in a place where they have no choice but to trust you. Even if they don’t know you.
These headlines have been put up against ALL kinds of tests and they keep outperforming pretty much everything.
You can listen to the entire process (and learn a cool iTunes podcast ranking trick from Jonathan) in the 8th episode of the Don’t Be Stupid Show.
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