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Either you have it or you don’t…

…it’s not one of those things that you can fake.

In business, confidence is the key to skyrocketing sales.

If you believe in yourself and in your brand then other people will naturally begin to follow suit.

On the flip side, if you have a hard time telling people why your jewelry brand is amazing then you won’t catch the attention of buyers.

If confidence is one of your struggles in entrepreneurship, then you are in the right place today.

My guest on today’s episode is Sabina Hitchen, the PR maven behind Sabina Knows.

Sabina is a master at helping business owners change their mindset from unsure and timid to confident and take charge.

On this episode she will be sharing some steps that you can take now to boost your confidence if you struggle with it, and affirming your value if you don’t.

I hope you’re ready to be encouraged!

Let’s jump in.

Tracy Matthews

My passion for design started as a child. I dreamed of creating wedding gowns and growing up, was always an artist in some respect. When I took my first jewelry fabrication class as a college elective, the seed was planted. My instructor became my mentor.

The rest is history. I started my first jewelry business as a hobby, designing for bridal parties, friends and families.

In my twenties, I quit my day job to follow my dream full time. That big leap resulted in my first legitimate brand, Tracy Matthews Designs, Inc.

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