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Are you struggling to attract your DREAM clients on social media? Maybe you even have a good amount of followers, but you just aren’t getting the engagement you’d like. I know SO many designs who struggle with this exact same problem, and it can be super disheartening.

The good news? Jewelry design lends itself well to high visual social media platforms, most notably Instagram. Today, I sat down with Melissa Camilleri, a former high school English and AVID teacher turned designer and CEO of Compliment, Inc and Instagram guru (follow her@shopcompliment)! I truly believe Melissa’s guidance in this episode will help you create the authentic Instagram engagement you crave, so let’s dive right in!

Tracy Matthews

My passion for design started as a child. I dreamed of creating wedding gowns and growing up, was always an artist in some respect. When I took my first jewelry fabrication class as a college elective, the seed was planted. My instructor became my mentor.

The rest is history. I started my first jewelry business as a hobby, designing for bridal parties, friends and families.

In my twenties, I quit my day job to follow my dream full time. That big leap resulted in my first legitimate brand, Tracy Matthews Designs, Inc.

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