It's funny, I was reading a book where the author said, “All you need is a Facebook profile to succeed in business.”
If I didn't personally know this guy I would say he's a total fruit cake.
Luckily he followed it up with some sound advice about lead generation and conversion – so I gave him a pass on that wild statement.
Fact is, social media contacts are fickle.
They're here today and gone tomorrow. Not to mention the networks themselves don't last. Remember AOL and My Space? People thought they'd be around forever, but they're a relic of the past.
Inside the next Podcast Mogul newsletter you're going to get the one thing you can count on to connect with your people, stay in touch, and make more sales. I call it the linchpin of your business and it has been around since 1993 with so signs of slowing down. When you learn how to use this one tool properly, you won't need anything else, not even a podcast, to ensure you have a profitable business.
In fact, this “linchpin” is exactly what saved my business back in 2011. I used to struggle to make a buck online, then I learned how to use it and I began making a living online.
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