“How are you becoming the market leader if you look exactly the same, you sound exactly the same, and you do exactly the same as your competition?” – Darin Persinger
Click here to download the transcript of this show MAR-131_transcript
Numbers never Lie:
8.5 percent over 2013, iOS traffic accounted for 28.7 percent of total online traffic, more than double that of Android, which drove 12.2 percent of all online traffic.
Source: Venture Beat
Main Topic:
Positioning – Seth Godin “It’s almost impossible to overinvest in becoming the Market Leader.
Three questions tips:
1. What do I do to start investing in becoming the market leader
2. How do I take back my marketing
3. What am I going to start today to become an expert?
Show sponsor:
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Links and other stuff mentioned in this show:
1. The question behind the question QBQ
2. #takebackyourmarketing