“Professionally Produced Podcasting That Outranks The Competition”

In a rush?

Here are highlights of Kevin’s 5 Rules for Writing Better Headlines if you are in a hurry:

What is the biggest mistake made in creating a headline? (3:23 Mark)

The most important rule? (6:37 Mark)

If you can’t sing it, don’t bring it!… READ MORE

In a rush?

Here are highlights of The Accidental Copywriter – Patty Dominguez if you are in a hurry:

What is Boss Free Society? (1:35 Mark)

What is the best thing Patty ever did? (4:10 Mark)

The importance of a partner (4:45 Mark)

Why podcasts are a must (12:50 Mark)

Copywriting’s power of influence (15:24 Mark)

The Accidental Copywriter – Patty Dominguez

Today’s podcast welcomes Patty Dominguez.… READ MORE

In a rush?

Here are highlights of About You with April Dykman if you are in a hurry:

Kevin’s oh wow head-slap moment (3:05 Mark)

Biggest about us page mistakes? (3:30 Mark)

Closing sales on your about us page (5:16 Mark)

What’s missing the most from about pages?… READ MORE

In a rush?

Here are the highlights of USP Case Study with Will Edridge and Ross O’Lochlainn if you are in a hurry:

UFC as the USP example (3:59 Mark)

Importance of USP for any action? (5:25 Mark)

What’s most important as a business owner?… READ MORE

In a rush?

Here are the highlights of Insight into Freelancing with Jody Raynsford if you are in a hurry:

Who is Jody Raynsford? (2:55 Mark)

What is the problem with journalism? (5:05 Mark)

Why is dialogue so important?… READ MORE

In a rush?

Here are the highlights of 30 Day Email Challenge if you are in a hurry:

How do you get a Copy Chief t-shirt? (2:04 Mark)

What gets Kevin excited about his ideas? (7:03 Mark)

What is the big apprehension?… READ MORE

In a rush?

Here are the highlights of The POSER Video Formula if you are in a hurry:

Why use an open loop video? (6:45 Mark)

What is short form content? (7:20 Mark)

What does Kevin say about tracking engagement?… READ MORE

In a rush?

Here are the highlights of Ross O’Lochlainn: Authority Robbing Words if you are in a hurry:

What does Kevin say about circling back with a client? (4:58 Mark)

Why is selling from your heels?… READ MORE

In a rush?

Here are the highlights of Copy Chief Radio; Reach: 3 Things That Must happen Before You Must Sell a Thing (pt. 3) if you are in a hurry:

What does Kevin say about the future of marketing? (4:55 Mark)

Why is it important to keep interest from mobile to desktop?… READ MORE

In a rush?

Here are the highlights of Copy Chief Radio Identity: 3 Things That Must happen Before You Must Sell a Thing (pt2) if you are in a hurry:

What 3 things are required to have a relationship with your audience?… READ MORE

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