My friend Ryan Levesque has an excellent book simply entitled “Ask.”
It’s a brilliant system for figuring out exactly what your market wants to buy.
So I recently sent an “ASK” survey to the knights in my Marketing Camelot.… READ MORE
One of the knights in my Marketing Camelot, Sir Rob of Gramer, sentme at-shirt the other day.
Little did he realize it was confirmation of a little personal journey I’ve been on for the past severalyears.
In three words it sums up the formula for happiness.… READ MORE
I love jazz.
And Miles Davis is one of my favoritejazz innovators.
He was one of the leading figures in the bebop movement.
Then he became a leading figure in the fusion movement in the 60’s. (All the jazz traditionalist snobs hated him for this.)
Miles had an interesting belief about jazz.… READ MORE
What does the low budget and campy movie from 1988 called “They Live”, starring Rowdy Roddy Piper, have to do with your success?
Quite a lot, actually.
It’s a movie about all the hiddenconditioning all around us to keep us living our entire lives in mediocrity.… READ MORE
My friend and fellow knight in the Marketing Camelot, Brian Keith Voiles, shared some truly breakthrough stuff recently.
Brian is one of the best copywriters I know.
And he has written copy (quite successfully) for practically ALL the big successful direct response marketers.… READ MORE