“Get more clients with Direct Response Podcasting™”

Today’s “Ben Settle Show” podcast talks about the difference between business cards and bid’niz (biz’niz, used interchangeably, my droogie) cards.


  • What to tell someone who asks you for your business card.
  • How to stand out on Google if you have a common name and have trouble ranking for it.
  • What to hand out at seminars and events that will instantly make you stand out from everyone else passing out business cards. (If you’re a freelance copywriter this will give you 100x’s more impact than a business card ever will.)
  • Why I’m far more likely to send someone to my podcast URL than hand them a business card.
  • Why telling people to pull out their phone will get them excited and eager to talk to you.
  • Why Paul Hartunian is one of my favorite people in the direct marketing world.
  • How to use our celebrity-obsessed culture to make your bad self way more sales and profits. (And how to make yourself an instant celebrity in your niche.)
  • How to use other peoples’ websites to turn yourself into an expert and leader in your niche.
  • How to build a giant audience. (Not just a list—an audience. The former will make you money, the latter will make you a fortune.)
  • When it makes more sense to send people to your Facebook page vs any other website you own.
  • And a ho’ bunch more…


Ben Settle

Ben Settle

Ben Settle is a self described “anti professional” and the world leader in email copywriting education. He shamelessly makes a living writing a quick email each morning and then goofs off the rest of the day. Kinda like a bum, but who gets paid…

Ben Settle Show

BenSettle.com Blog

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